Creative Newtech Ltd – Company Report
1. Company Overview
Creative Newtech Ltd, headquartered in Mumbai, Maharashtra, is one of India’s leading brand licensees and distribution specialists for global consumer technology, electronics, and lifestyle products. Originally founded in 1992 as Creative Peripherals and Distribution, the company is now publicly listed on both NSE and BSE and operates with a pan-India footprint. Creative Newtech works as a bridge between global brands and Indian consumers, offering distribution, sales, marketing, and after-sales support for a diverse portfolio of IT, gaming, imaging, audio, and lifestyle products. Over the years, the company has developed robust supply chain, retail, and online channel networks, strengthening market entry for new and established international brands.
The company’s strategy centers on forging exclusive distribution partnerships, onboarding best-in-class global brands, and enabling market penetration through deep relationships with e-commerce, organized retail, and regional channel partners.
- Headquarters: Mumbai, Maharashtra, India
- Industry Focus: Technology product distribution, gaming, IT peripherals, lifestyle electronics
- Market Position: Top national distributor and market entry partner for global tech brands
- Listed: NSE, BSE
- Distribution Reach: National presence across Tier 1–4 cities; robust e-commerce and retail footprint
- Management: Led by Chairman & MD, Ketan Patel
2. Products and Services
Creative Newtech Ltd’s portfolio encompasses a vast range of in-demand technology and lifestyle products, including:
IT and Computing
- Distribution of premium laptops (e.g., Holoware Computers), gaming desktops and laptops (CyberpowerPC, Razer), monitors (AOC)
- Professional grade memory and storage (Lexar – SD/microSD/SSD, card readers)
- Custom integration for gaming, high-performance PCs, and accessories
Gaming & Entertainment
- Distribution of Razer gaming peripherals, AOC gaming monitors, and accessories
- Market entry and distribution for Cyberpower Inc., including gaming PCs, servers, accessories, AR/VR products, chairs, and merchandise
- Pan-India presence for gaming and audio brands through omnichannel networks
Consumer Electronics & Lifestyle
- Cricut DIY and craft products
- Ruark premium audio (UK), pTron audio and wearables, Hama (Germany) multimedia and tech accessories
- Smart wearables, mobile accessories, audio and wellness electronics
- Partnerships with recognized global electronics brands for India market development
Brand Licensing, Integration, and Support
- Exclusive brand licensee and market entry specialist for overseas brands
- End-to-end sales, marketing, and post-sales support, including omnichannel (physical and digital) retail enablement
- Strategic partnerships with service providers (e.g., Skypro for Holoware post-sales; Pan-India after-sales support network)
Creative Newtech’s national network enables brands to access India’s fast-growing consumer technology and gaming markets with tailored channel strategies.
3. Recent News and Financial Performance
Business Highlights
- May 2024: Holoware Computers entered a distribution partnership with Creative Newtech Ltd for its new laptop lineup, extending Creative’s reach in the high-growth computing segment.
- January 2024: Creative Ecommerce Ventures (subsidiary) signed a trademark license agreement with US-based Cyberpower Inc. for exclusive rights to manufacture, integrate, and distribute gaming PCs and accessories in India.
- July 2024: The company strengthened its gaming product portfolio by partnering with TPV Technology Limited for distribution of AOC professional and gaming monitors, targeting rapid expansion in Maharashtra and Gujarat.
- June 2025: Lexar expanded its India presence, leveraging Creative Newtech’s robust distribution for memory cards, SSDs, and storage products.
- Spetember 2025: PNY Technologies, a globally recognized leader in cutting-edge memory and storage solutions, is proud to announce its exclusive partnership with Creative Newtech Limited for the distribution of its high-performance SSDs (Solid State Drives) and DRAM (Dynamic Random-Access Memory) in India. This strategic alliance is aimed at accelerating PNY’s market penetration in one of the world’s fastest-growing technologies and consumer electronics landscapes.
- Past year: Distribution agreements with Razer (gaming peripherals), Ruark (premium audio), Hama (German electronics), pTron (audio, wearables, accessories), and Cricut (DIY products) further diversified the portfolio and improved market share in fast-moving tech segments.
4. Financial Performance (FY2025)
| Metric | FY2025 | FY2024 |
|---|---|---|
| Revenue | ₹1,774 crore | ₹1,721 crore |
| Operating Profit | ₹46 crore | – |
| Net Profit | ₹53 crore | – |
| Basic Earnings Per Share (EPS) | ₹35.37 | – |
| EBITDA Margin | ~3% | ~3% |
| Return on Equity (ROE) | 21% | – |
| Dividend Payout % | ~1% | – |